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ROADSHOW 2020 AND UNFORGETTABLE EXPERIENCES IN THE FIRST DEPLOYMENT IN HO CHI MINH CITY

Roadshow 2020 series of NGK Vietnam Spark Plugs in Ho Chi Minh City officially closed on 24th March, 2020. Although it only took place for a short time and in unfavorable conditions (due to the impact of the Covid-19 epidemic), the event still left many unforgettable marks on the places that passed, and the program team also gained some interesting experiences.

 

The red car stands out with a beautiful cast of ambassadors

On the first day of deployment, when the Roadshow lineup gathered at the headquarters of NGK Spark Plug Company in District 7, it attracted the attention of many road users by the mobile car and the color of the staff with outstanding red tones, and the appearance of two extremely beautiful brand ambassadors with the company's signature Sparky guy.

When the above images were recorded on the Spark Plug Fanpage NGK Vietnam, many customers left comments expressing their excitement about this impressive moment.

The Roadshow lineup gathers in front of NGK Spark Plug Company headquarters before the start time.

 

The warm reception of car garages

Before the journey began, company leaders and the program team were a little nervous because this is the first time NGK has visited garages and implemented a special program for four-wheelers, so it is possible that garage owners will be hesitant or uncooperative.

However, the reality is quite the opposite. Upon arrival, the group was not only welcomed by the garage owners happily and ready to support information, but even the garage mechanics were very excited to participate in the game and take souvenir photos with the team. Besides, many garages ordered four-wheeled spark plugs on the same day.

According to the plan, the program will reach more than 70 garages across the city, but statistics when the event ends show that this number has reached 81 garages, exceeding the target compared to the original expectation. This is also a good sign showing the success of the event, as well as a motivation to encourage people to continue their journey in Hanoi in the near future.

NGK spark plugs visited a total of 81 car garages in Ho Chi Minh City.

 

... and the experiences of insiders

In general, the Roadshow of NGK spark plugs for four-wheel spark plugs was held for the first time in Ho Chi Minh City. HCM went relatively smoothly and achieved certain goals. However, of course, the program and the implementation team could not avoid a few minor shortcomings: not visiting all garages across the city, travel areas are highly restricted to avoid the spread of disease, always have to prevent with medical masks and hand sanitizer when interacting with garages in hot weather, There is no time for all the workers in the garage to participate in the game,....

With all its efforts, with enthusiastic support from garages, NGK spark plugs will try to overcome the outstanding points to continue the journey to conquer new goals in Hanoi area in May 2020.

NGK spark plugs have saved some memorable moments during this Roadshow trip through a short video clip below:

 

"Roadshow 2020 - Sublimation Power" is a program that accompanies car garages in their business development efforts; Besides, it is the promotion of NGK spark plugs for four-wheeled vehicles and sharing basic knowledge about identifying real and fake products on the market. The series of journeys is carried out in two major cities, Ho Chi Minh City and Hanoi.

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